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The Cantor's Voice
September 2007


Synagogues try varying ways to attract people to shul. Meditation minyanim, jazz services and services blessing pet animals: this list goes on and on...

After reading the following in the online edition of Ha'aretz, some synagogues might be considering a new marketing approach. Apparently, those who attend synagogue regularly live longer than their peers who do not attend synagogue, according to a recently published study carried out by researchers at the Hebrew University of Jerusalem.

The advertising gurus are going to have a field day with this, I'm sure!

After reading the article, the study (published in the European Journal of Aging) raised certain questions:

A) Does prayer prolong one's life?
B) Does attendance at synagogue lead to a more righteous (think mitzvot) and perhaps less risky lifestyle, which might add years to a worshipper's life?
C) Does having a network of friends one might see on a weekly basis in synagogue make one happier, and therefore, live longer?

I am not certain about the answers to these questions, but of this I'm fairly certain: life isn't a longevity contest. Some people blessed with longer lives accomplish far less than others granted a shorter time on earth. Long life doesn't equal productive or meaningful life. No matter how long we are granted here on earth by God, it is up to us to find meaning and purpose.

Without doubt, Judaism gives meaning to life, and our synagogue provides a place to experience that meaning. Whether it be attending a class, participating in a social action program, or davening at services, our congregation is here to meet the needs of our members.

So, come on out and join us.

(And...shhhhh...you just might live a little longer, too...)

Keith Miller
Hazzan
Director of Education


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